Carving a Niche: Shooting What You Love
Posted on 11/5/2010 by Jim Pickerell | Printable Version |
Paul Melcher recently wrote a story that asked, “Are You Carving a Photography Niche – or Digging Your Career in a Hole?” Melcher argues that there are few inadequately covered niches left and points out that perhaps those niches that do not already have thousands of images available exist because there is no demand for the subject matter. He also asks: “If you do not know who your customers are, if you do not have your own data, how can you niche yourself?”
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