New Photo Alliance In Nordic Region

Posted on 5/20/2014 by Jim Pickerell | Printable Version | Comments (0)

TT News Agency, NTB, Scanpix Denmark and Scanpix Baltics have announced the formation of the Scandinavian Photo Alliance. The core of the new alliance is the former Scanpix group. The SPA expects to work on pan-Scandinavian initiatives spanning both editorial and commercial areas.
“ Although we are separate companies we have always collaborated. In order to strengthen our local positions even further we are now looking into new areas to develop our partnership. This will ultimately benefit all our international contributors. Partners who choose to work with us as a group in all the territories will benefit even more,” says Lina Hedenström, COO of TT News Agency.?

Staying Ahead

The picture business is in perpetual change, and the last few years have been no exception.
In comparison to some regions, Scandinavia has been fairly stable financially, but in other respects like technological development within online services, mobile devices and globalization Scandinavia is in the forefront.

“In this new situation, the former Scanpix group - each the leading agency in its respective market - is well prepared. We have the partners, technology, market shares and sales organizations to meet these new challenges. Still, we need to constantly innovate and evolve our organizations and products to stay ahead,” says NTB International Manager, Joakim Nilsson.

Scandinavian Photo Alliance will be present at several international events this year where we look forward to sharing more details with new and existing partners.


TT News Agency is the national wire service in Sweden with a history dating back to the 1920’s. TT News Agency delivers text, images, video, graphics and finished pages to Sweden’s media outlets, companies and public authorities.

TT News Agency is ranked as one of Europe's most profitable news agencies. The group's turnover is approximately € 50 million. The number of employees is, as of 2013, 360 people. TT News Agency is privately owned by the largest Swedish media houses.


NTB is the national news agency as well as the leading picture agency in Norway, with a history dating back to 1867. The news coverage includes a comprehensive 24/7 wire service with text, pictures, video and infographics.  Latest additions to the news service are live video streaming and live blogging.

For corporate and public sector clients, NTB provide services such as press releases, media monitoring and training.
The NTB Group employs about 185 people, with a turnover of € 34 million in 2013. NTB is an independent company with shareholders from the major Norwegian media houses.


Scanpix is Denmark’s leading picture agency with services such as newswire, archive sales and digital asset management.
With a staff of 26 photographers and video journalists Scanpix is the largest photo journalistic agency in Denmark. On a daily basis Scanpix offers its clients the widest possible coverage of Danish and international events.

Throughout the Danish media landscape, Scanpix is the preferred partner for editorial pictures and video.
Scanpix Denmark is part of the Danish media corporation Berlingske Media.


Scanpix Baltics offers the most comprehensive news service and picture archive in Baltic region, thereby making the agency the first choice for clients in Estonia, Latvia and Lithuania.

With offices in Tallinn, Riga and Vilnius, Scanpix Baltics represents several international editorial and creative image sources as well as a wide selection of local image sources as for example Postimees.
For more information contact  

Sweden & the Baltics
Erhan Güner        
+45 40332978

Joakim Nilsson
+47 91770971

Kris Nielsen
+45 40332978

Copyright © 2014 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to:  


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