Reaching the B2SB Market
Posted on 6/11/2009 by Jim Pickerell | Printable Version |
Those selling images to big business at traditional prices must develop a different strategy for addressing the B2SB (small business) market. The strategy needs to embrace the idea of pricing based on value received, so big businesses that receive greater value from the images they purchase continue to pay reasonable fees for that value.
Copyright © 2009 Jim Pickerell
The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-251-0720, e-mail: email@example.com
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