Articles by Jim Pickerell

Oversupply Not a Problem for Buyers

By Jim Pickerell | 564 Words | Posted 10/3/2008 | Comments (1)
There are a number of reasons to believe that a rapidly growing supply of images may not be as big a problem for the buyer as some industry insiders think. Large image collections are outpacing tightly edited rivals in revenue growth in all pricing categories, suggesting that collection size and pricing are not the only factors influencing buyer decisions.

Image Supply Continues Rising

By Jim Pickerell | 629 Words | Posted 10/2/2008 | Comments
Many believe the marketplace has an oversupply of images. This raises several concerns for image producers.

Greenberg vs. National Geographic Continues

By Jim Pickerell | 141 Words | Posted 10/1/2008 | Comments
Jerry Greenberg has once again petitioned the Supreme Court in his long-running battle with the National Geographic Society, which reused his copyrighted images without compensation in a CD-ROM compilation.

Will Microstock Eventually Die?

By Jim Pickerell | 600 Words | Posted 9/26/2008 | Comments (3)
Some wishful thinkers believe photographers will eventually stop supplying new images to microstock, when it becomes clear that the vast majority can never earn enough to justify continued effort.

Alamy to Open U.S. Office, Raise Company Cut of Sales

By Jim Pickerell | 341 Words | Posted 9/25/2008 | Comments (3)
Alamy has announced that it will open a U.S. sales office in early 2009. The company is aiming to grow its business Stateside, particularly in high-value markets, by 30% to 40% per year by establishing a local presence.

The Future Of Stock Photography

By Jim Pickerell | 2050 Words | Posted 9/22/2008 | Comments
Photographers still ask me, “Is the Hellman & Friedman’s acquisition of Getty Images good or bad (for photographers)?” As far as I can see whether or not Getty is owned by H&F doesn’t make a whole lot of difference for photographers.

Getty's Subscription Plan Angers Photographers

By Jim Pickerell | 619 Words | Posted 9/18/2008 | Comments (2)
There is growing concern among Stock Artist Alliance photographers and many other Getty Images' contributors about the company's Premium Access Subscription strategy. Increasingly, Getty's premium rights-managed and royalty-free images are licensed for fees of less than $10, with the photographer's royalty share a fraction of that.

70% of Nothing

By Jim Pickerell | 500 Words | Posted 9/16/2008 | Comments (2)
One thing PhotoShelter's demise teaches us is that 70% of nothing is still nothing. Percentage alone is not the critical issue for photographers. Nevertheless, too many focus on that issue, because it is the only absolute in a relationship where someone else is licensing rights to your photography.

Negotiating - Establishing The Fee

By Jim Pickerell | 2833 Words | Posted 9/15/2008 | Comments
This story deals with a number of things that need to be considered when negotiating. It includes a discussion of how to deal with multiple of a single image in multiple publications, or many insertions in a single publication. There is a discussion of buyouts, discounting where there are multiple images licensed in a single sale, reuse and revision and minimum price. Finally there is a checklist of things to consider when negotiating.

Corbis Cuts, Reshuffles Staff

By Jim Pickerell | 381 Words | Posted 9/12/2008 | Comments
A year after its acquisition of Veer, Corbis will reduce its workforce by about 175 employees between now and the end of the year. The company has also promoted several senior executives.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.