Articles by Jim Pickerell

Photography As A Business

By Jim Pickerell | 637 Words | Posted 2/28/2011 | Comments (1)
I just returned from ASMP's Strickly Business 3 weekend in Philadelphia. There is another in Chicago April 1st to 3rd. It was absolutely great for laying out where the industry is today (not particularly great) and offering ideas as to how to re-invent your business for the future. Check out http://asmp.org/content/strictly-business-3.

Pricing Problems At Getty Images

By Jim Pickerell | 685 Words | Posted 2/24/2011 | Comments
Getty’s move to sell some of its royalty-free images on both www.gettyimages.com and www.istockphoto.com is presenting some problems in pricing usages and is sure to drive more Getty Images customers to iStockphoto.

Stock Photo Market In China

By Jim Pickerell | 1761 Words | Posted 2/23/2011 | Comments
Many Western stock photographers are beginning to wonder if it isn’t time to explore the potentials of the Chinese market. I asked Jerome Lacrosniere, CEO of ImagineChina in Shanghai for some information about the state of the Chinese stock photo industry.

Most Used Keywords In Image Search

By Jim Pickerell | 45 Words | Posted 2/23/2011 | Comments (1)
Picnache.com has put together a list of the top 1000 keywords used by customers to search for stock photos in the last 6 months to 2 years. This dataset was compiled from about 500,000 searches and prioritized according to which words were used most frequently.

On The Net

By Jim Pickerell | 240 Words | Posted 2/22/2011 | Comments
Here are links to a few items I spotted on the Internet that are worth reading. They include observations on the Getty Images search engine, World Assignment photographers and Should I Work For Free.

iStockphoto Launches Editorial Collection

By Jim Pickerell | 559 Words | Posted 2/21/2011 | Comments
iStockphoto has added a new collection of “editorial use only” stock images to www.istockphoto.com. These images are intended for use by news outlets, publishers, magazines, bloggers and presenters as a descriptive visual reference to a product, place, event or concept.

Understanding The Stock Photo Industry

By Jim Pickerell | 421 Words | Posted 2/21/2011 | Comments
For those who would like background on the stock photo industry, its history and trends this story provides links to a number of stories on PhotoLicensingOptions.com that readers may want to review.

Useful Stock Photo Statistics And Trend Information

By Jim Pickerell | 112 Words | Posted 2/20/2011 | Comments
This story provides links to a series of articles that include the results of a photographer income survey, analysis of the sales of microstock photographers, the size of the market for stock photography and other data useful to understanding stock photo industry trends.

New Revenue Model To Save Print

By Jim Pickerell | 643 Words | Posted 2/17/2011 | Comments (2)
Most print publications have recognized for some time that the handwriting is on the wall and the old business model for newspapers in particular where 80% of the cost of producing a newspaper was covered by advertising and 20% by subscriptions is no longer viable. To a large extent magazine publishers have the same problem.

Is 20% Royalty For RF Reasonable Today?

By Jim Pickerell | 828 Words | Posted 2/16/2011 | Comments (3)
The concept of royalty-free stock photography was invented in the early 1990s because many picture buyers felt that it was unfair for image prices to be based on how the image would be used rather than their cost to produce. The pay-based-on-use system (rights-managed wasn’t even a term used at that time) was a particular problem for picture buyers because they needed to track future use of any image they purchased to make sure the use wasn’t exceeding the license. Customers wanted a way to avoid this extra administrative hassle.