Digital Railroad Takes Larger Sales Cut

By Julia Dudnik Stern | 58 Words | Posted 7/2/2008 | Comments

Red Cover: In the Red

By Julia Dudnik Stern | 96 Words | Posted 7/2/2008 | Comments

Electronic Copyright Registration System Opens for Business

By Julia Dudnik Stern | 69 Words | Posted 7/2/2008 | Comments

Hellman & Friedman Acquires Getty Images

By Julia Dudnik Stern | 102 Words | Posted 7/2/2008 | Comments
At the close of market on July 2, Getty Images stock will cease trading on and be delisted from the New York Stock Exchange.

Future Ad Spend Trends

By Jim Pickerell | 372 Words | Posted 7/2/2008 | Comments
Advertising spending on the Internet will increase 26% in 2008, overtaking radio, and is expected to be more than 10% of the market. By 2010, Internet ad spend is predicted to reach $61 billion, slightly ahead of the $60.5 billion magazine ad segment of the market, per ZenithOptimedia.

Getty Images Launches Rights-Ready Footage Collection

By Julia Dudnik Stern | 61 Words | Posted 7/1/2008 | Comments

Associated Press Under Fire From Photogs

By Julia Dudnik Stern | 580 Words | Posted 7/1/2008 | Comments
The Associated Press has often been the subject of criticism among freelance photographers, whose complaints have ranged from low rates to corporate policies. As a result of several new policies, this summer has seen a surge in negative coverage of the news conglomerate among photography, online-publishing and the AP's core newspaper markets. There are also indications that the once-unshakable monopoly is beginning to lose bread-and-butter clients.

Social-Networks Provide Revenue Opportunities

By Jim Pickerell | 274 Words | Posted 7/1/2008 | Comments
Social-networking teens indicate that they are receptive to advertising on these sites. This could be good news for PicApp, which is making images available for free to bloggers and those creating social-network sites. Each image published is accompanied by an ad and image creators share the ad revenue.

Alaska Stock Partners With National Geographic

By Julia Dudnik Stern | 81 Words | Posted 6/30/2008 | Comments

Thought Equity and WatchMojo See Opportunity in Online Video, Display Ads

By Julia Dudnik Stern | 671 Words | Posted 6/30/2008 | Comments
Historically, video has been the domain of Hollywood and TV studios. The Internet has democratized video production, giving rise to user-generated and Web-only content. According to Thought Equity Motion and its client WatchMojo.com, these new content types have increased the options available to marketers and ad agencies. At the same time, they have caused a decrease in production budgets, fragmented target audiences and impeded attempts to monetize online video content. Thought Equity and WatchMojo.com say they have cracked the monetization code by combining resources to produce high-quality low-cost content designed to satisfy Web and out-of-home advertisers.

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