In their drive to address the needs of the 3% of stock photography customers with the biggest budgets, RM sellers have ignored microstock buyers. They should be exploring new strategies, and viewing these buyers as an opportunity to expand their customer base and grow revenue.
To answer an ever-growing demand for video content from its clients, Newscom has added broadcast-quality video from Reuters to its array of text and visual content.
The New York-based micro-payment Web site Fotolia announced that it has passed the 3-million-image mark. At midday on Tuesday, the Fotolia home page advertised 3,010,147 stock images.
The newly launched Storyline Collection by Thought Equity Motion redefines stock footage for the advertising market. Created by agency veterans, the collection intends to reduce the costs and time involved in producing video-based ads, particularly those destined for online distribution.
Some photographers on the iStock (IS) forum are having great fun pointing out that they make more on iStock than the average Alamy photographer. They focus on the statement I made that "the average gross RPI for all images on the (Alamy) site is about $2.80." Since Alamy photographers get at least a 65% royalty, that comes out to a photographer royalty of about $1.80 per image annually.
Corbis says the skyrocketing global weight-gain is driving more people to leading healthier lives. Surpassed only by environmentalism, "globesity" was at the top of the Corbis list of cultural trends affecting visual communications during 2007.
Getty Images is on the auction block, hoping to be sold for more than $1.5 billion. Final bids are due by the end of January, but people briefed on the situation cautioned that it is unclear which firms would submit. Among those companies showing interest are private equity firms Kohlberg Kravis Roberts and Bain Capital.
Intellectual property owners the world over are grappling with format shifting, the consumer practice of making digital copies of works published in other mediums. Examples of format shifting include scanning an image from a book or copying a song from a CD to a computer. Both present significant challenges to artists in a global culture where technology advances at faster speeds than legal systems.
Munich-based PantherMedia has added English language and international e-commerce components to its stock-licensing Web site. Claiming the status of the first German midstock, the royalty-free agency is looking to expand into global markets.