Sales Trends At Getty

By Jim Pickerell | 1013 Words | Posted 9/22/2017 | Comments (1)
Contributors report that Getty Images believes there is still a demand for RM imagery. However, they are seeing fewer high quality submissions on a consistent basis, despite the fact that they have many more RM contributors than was once the case. The company is trying to encourage more production by posting increasingly frequent shoot briefs on the Getty contributor website.

Videoblocks Launches Storyblocks.

By Jim Pickerell | 657 Words | Posted 9/21/2017 | Comments
Videoblock has rebranded itself as Storyblocks. The existing video and audio libraries are being maintained as separate subsites: Videoblocks by Storyblocks and Audioblocks by Storybloacks. (Each offering requires a separate subscription.) The former GraphicStock library is now part of Storyblocks.

Shutterstock Introduces Shutterstock Custom

By Jim Pickerell | 248 Words | Posted 9/21/2017 | Comments
Shutterstock, Inc. has launched its Flashstock business as Shutterstock Custom, a proprietary platform that provides an efficient and innovative way for its 1.7 million customers to create branded content.

Shutterstock Plugin More Fully Integrate With Adobe Creative Cloud

By Jim Pickerell | 302 Words | Posted 9/20/2017 | Comments
Shutterstock, Inc. has updated its custom-built plugins to more fully integrate with Adobe’s Creative Cloud®, adding compatibility directly within the Adobe Premiere Pro®, Adobe Illustrator®, and Adobe InDesign® applications. This is the first time Shutterstock has made its high quality video collection of 8 million clips available through a plugin, giving amateur filmmakers and veteran film editors another powerful tool at their disposal within Premiere Pro®.

Why Would Customers Pay Higher Prices?

By Jim Pickerell | 930 Words | Posted 9/19/2017 | Comments
The big question for the industry is, “Why would customers agree to pay slightly higher prices?”
Everyone seems to believe that the only way to get, or keep, customers is to constantly give them lower and lower prices. I think there are a couple other things customers want: (1) better quality and (2) the ability to find what they need quickly. The industry is missing out on both these levels.

Raising Prices

By Jim Pickerell | 852 Words | Posted 9/19/2017 | Comments (1)
How much would we have to raise prices to begin improving the pricing situation? Not all that much. Many image creators would like to see the industry return to the much higher prices of old. While it is easy to justify those former prices based on the cost of production and the value the customer receives from using the image, a return to such prices is not likely to happen. On the other hand, if a strategy could be developed that would increase prices by just a small amount, it could begin to move the industry in the right direction.

Getty Cuts Royalties Again

By Jim Pickerell | 228 Words | Posted 9/19/2017 | Comments
According to sources Getty Images has reduced the royalty share of sales for all commercial RF collections supplied by agencies and distributors to 15% of the gross sale price.

Getty Custom Content

By Jim Pickerell | 975 Words | Posted 9/15/2017 | Comments (1)
Getty has sent its photographers a new Custom Content assignment for T-Mobile. “T-Mobile is looking for photography shot on mobile phones* that is the total opposite of stock images.” (*The images don’t actually have to shot with a mobile phone, and most of those submitted probably won’t be.)

Can Prices Be Raised?

By Jim Pickerell | 1139 Words | Posted 9/14/2017 | Comments (1)
In a little over a month I will be moderating a panel discussion at the DMLA 2017 Conference in New York on the subject Prices: Can We Raise Them? Stock photo prices have been declining for years, partially due to oversupply. Must prices continue to fall? Is there a strategy for charging more, to enough customers, that production of new images will become a viable business option for more producers? If so, how? What’s the strategy? If not, will that impact contributor supply? What alternatives are there for agencies to grow their business?”

Are Professional Stock Producers Needed?

By Jim Pickerell | 834 Words | Posted 9/13/2017 | Comments
A big question the stock photo industry is facing, and one I think very little effort has been expended in trying to analyze, is Are Professional Stock Producers Needed? Can the industry survive and grow with only images produced by part-timers and amateurs who are more interested in having their work “liked” than in earning enough to cover their production costs?

How Subscriptions Royalties Are Calculated

By Jim Pickerell | 666 Words | Posted 9/13/2017 | Comments
Some photographers are confused about how payments for subscription usage work. I received the following question recently: If say a customer pays $100 per month for the right to download 100 images, but only actually uses 20 images from the library during the month is the photographer royalty share based on 1/100th of what the library received, or does he get 1/20th of what the library received? The first works particularly well for Picture Libraries as they receive income for less work.

Alamy Appoints Andy Harding CEO

By Jim Pickerell | 300 Words | Posted 9/12/2017 | Comments (1)
Alamy has appointed Andy Harding to take over the role of Chief Executive Officer beginning on December 4th 2017. Co-founder and CEO James West is moving up to the role of Chair after 18 years as CEO.

ImageRights Simplifies Copyright Registration

By Jim Pickerell | 416 Words | Posted 9/12/2017 | Comments
ImageRights International, the global leader in copyright enforcement services for photo agencies and professional photographers has launched a dedicated copyright registration service. For the first time, any photographer or agency can register their images with the United States Copyright Office through ImageRights highly efficient and precise copyright service. Previously, only ImageRights members had access to the service.

Bridgeman Footage Joins Footage.net

By Jim Pickerell | 407 Words | Posted 9/12/2017 | Comments
Footage.net has announced that preview clips from Bridgeman Footage are now available for viewing through Footage.net. Bridgeman Footage is a division of Bridgeman Images, the world's leading specialist in the distribution of fine art, cultural and historical media for licensing. Bridgeman Images represents over 2,000 image suppliers - including museums, galleries, artists, stately homes, photographers, private collections, libraries, universities, auction houses and picture archives.

Court Permits Copyright Claim To Proceed Despite Error In Registration Application

By Jim Pickerell | 256 Words | Posted 9/8/2017 | Comments
The District Court of the Southern District of New York, in the case of Archie MD, Inc. v. Elsevier, Inc., recently clarified the standard by which a copyright registration may be considered valid despite containing inaccurate information.

Stock Agencies Focus On Custom Shoots

By Jim Pickerell | 1756 Words | Posted 9/8/2017 | Comments
Since 2012 ImageBrief has been helping image buyers submit briefs to photographers about their image needs. Now Shutterstock and Getty Images seem to be getting interested in offering their customers custom shoots. In June Shutterstock acquired Flashstock and in early July Getty introduced its Custom Content assignments program to Getty Images and iStock Exclusive contributors.

Wining Photo Contests

By Jim Pickerell | 154 Words | Posted 9/7/2017 | Comments
It is no longer necessary to take pictures in order to win photo contest. Photographers who share their images on public domain sites are sometimes surprised to learn that others have taken their images, entered them in photo contests and won awards.

What Kind Of Images Are In Demand?

By Jim Pickerell | 939 Words | Posted 9/5/2017 | Comments
What kind of pictures do companies really want for their ads? What are they actually buying? In this story we'll look at some ways to get more of what customers want to buy into the images collections. And, maybe less of the images that just sit there and no one ever want to use them.

Hootsuite Collaborates With Adobe Stock

By Jim Pickerell | 400 Words | Posted 9/5/2017 | Comments
Hootsuite has announced a collaboration with Adobe Creative Cloud and Adobe Stock that will give its customers the ability to access, edit, distribute, and measure the impact of social content directly from Hootsuite, thus helping marketers get more value from their creative content.

Keywording: New Shutterstock Resource

By Jim Pickerell | 789 Words | Posted 9/1/2017 | Comments
Shutterstock has produced a new resource called The Shot List that may be helpful to anyone trying to keyword images. It includes some very broad general guidelines on the kind of imagery customers are looking for when searching for: Landmarks, People, Interiors and Religion and Holidays.

Shutterstock Downgraded By Jefferies

By Jim Pickerell | 375 Words | Posted 8/31/2017 | Comments
The investment banking firm Jefferies has downgraded Shutterstock shares from Hold to Underperform with a price target of $30.00. Shutterstock stock price closed today at $33.69 down 20% from $42.14 a month ago. The stock is down 52% from the high of $65.16 that it hit in September 2016.

Eight Tips To Prevent Image Theft

By Jim Pickerell | 866 Words | Posted 8/31/2017 | Comments
Everyday Copytrack is confronted with the question from their users of how they can protect their images. Despite there being no one method that completely protects image online, we suggest other tools and ways that reduce the chances of image theft. Here are the simplest to the most complex methods for image protection as presented by Copytrack.

Define The Term “Microstock”

By Jim Pickerell | 938 Words | Posted 8/30/2017 | Comments
I was asked recently if I could provide a definition for “microstock.” The term is probably meaningless today as are the terms Rights Managed and Traditional Royalty Free. All have changed dramatically and overlap in many ways..

Shutterstock Finds Way To Better Protect Its Watermarks

By Jim Pickerell | 275 Words | Posted 8/30/2017 | Comments
A couple weeks ago we reported that Google researchers had found a way to remove the watermarks used by most stock photographer and stock photography sites. To protect their watermarks Shutterstock engineers have designed a “watermark randomizer” that adds subtle inconsistencies to its marks, ensuring each one is a little different and making them difficult for Google to remove.

Watermarks On Photos: Easily Removed

By Jim Pickerell | 250 Words | Posted 8/18/2017 | Comments
Researchers at Google have found a vulnerability in the way watermarks are used by stock imagery sites like Adobe Stock that makes it possible to remove the opaque stamp used to protect copyright.