DMLA Annual Conference October 27-29

By Jim Pickerell | 607 Words | Posted 9/20/2019 | Comments
The 24th Annual Digital Media Licensing Association Conference will convene at the Marriott Marina del Rey in Los Angeles on October 27 - 29. This is a must attend event for senior officials from organizations in the business of licensing rights to stock images. For the entire program schedule check out this link.

AI Headshots Will Replace Real Photos

By Jim Pickerell | 402 Words | Posted 9/20/2019 | Comments
A huge percentage of ads both in print and online use portraits of someone who is using or endorsing the product or service in the add.  Shutterstock has 134,636 headshots in its collection and AdobeStock has 156,560. Many of these individual frames show 16 to 25 different headshots in the frame so the total variations is much greater. Alamy has 107,506 women and 62,011 men headshots. Getty has a total of 1,156,443 images with the keyword “headshot.”  

Election 2020 - 7 - Getting Better Employment Data

By Jim Pickerell | 996 Words | Posted 9/13/2019 | Comments
FREE Story: Getting Better Employment Data - In the previous story I discussed my theory that the Unemployed and Under-employed are being Under-Counted. Currently, we have a very complex and costly system for estimating the number of unemployed. I suggest that every individual who files an income tax return be required to answer 12 Yes or No questions. In the case of those filing joint returns, each person listed on the return would be required to separately answer the 12 questions.

Election 2020 - 5 - Returning Manufacturing Jobs

By Jim Pickerell | 1097 Words | Posted 9/13/2019 | Comments
FREE Story: Returning Manufacturing Jobs - The Trump administration's focus on bringing manufacturing jobs back from overseas is counter productive and an outdated approach to employment in the U.S. While heavy industry manufacturing in the U.S. was a very important part of the nations strength in the 40s, 50s and 60s the world has changed dramatically in the last few years. Manufacturing of products no longer plays as significant a role in our total economy as it once did.

Election 2020 - 6 - Undercounting Unemployed

By Jim Pickerell | 1492 Words | Posted 9/13/2019 | Comments
FREE Story: Unemployed And Under-employed Are Under-Counted - In the previous story I discussed the need for manufacturing workers relative to those who do other types of work. One of the big problems is that our leaders in the U.S. have no clear idea of the workers who are Under-Employed – who have a job and are paying taxes, but don’t earn enough to support a family and whose general economic state is steadily declining.

Election 2020 - 4 - Climate Change

By Jim Pickerell | 1311 Words | Posted 9/13/2019 | Comments
FREE Story: Climate Change - We must immediately re-join the Paris Climate Accord and work with all countries in the world to find as many ways as possible to reduce carbon and greenhouse gas emissions. The U.S. needs to set an example and not measure our efforts by those made by other nations that may not be able to do as much. We should encourage and help others to be more responsible, but not demand parity.

States Can Use Your Copyrighted Photos For Free

By Jim Pickerell | 1020 Words | Posted 9/11/2019 | Comments
Did you know that U.S. States can sometimes use your copyrighted photos for free? The case of Allen v Cooper heading to the Supreme Court in November will test this right. Rick Gell, interim Executive Director of the DMLA has interviewed the association’s  Senior Legal Counsel Nancy Wolff of CDAS to try to understand how the state of North Carolina could claim this right and why the case has gotten all the way to the Supreme Court.

House Judiciary Committee Passes CASE Act

By Jim Pickerell | 255 Words | Posted 9/11/2019 | Comments
On September 10th the House Judiciary Committee unanimously passed by voice vote the Manager's Amendment to H.R. 2426, the Copyright Alternative in Small-Claims Enforcement Act of 2019 (CASE Act). This legislation will provide U.S. creators with a viable means for defending their copyrighted works through the creation of a small claims tribunal within the U.S. Copyright Office.

Election 2020 – Overview

By Jim Pickerell | 1667 Words | Posted 9/10/2019 | Comments
FREE Story: During the last few months I’ve been giving a lot of thought to what I might want in the way of political leadership after the 2020 election. None of the presidential candidates seen to be focused on many of the issues I feel are important. I will vote, but increasingly it looks like my vote will not be for someone I positively favor, but rather for the candidate least likely to do serious, long term harm to our country and economy.

Election 2020 – 2 - Debt

By Jim Pickerell | 1287 Words | Posted 9/10/2019 | Comments
FREE Story: Reducing The Debt - Candidates running for public office tell us is that we need “New Big Ideas.” And they’ve all got them. The “New Idea” this country needs is to “Pay For” what we want and need rather than expecting someone else to bail us out. The number 1 issue of the next election should be finding a way to reduce the debt and get the country on a sustainable economic path.

Election 2020 – 3 – Social Security

By Jim Pickerell | 1048 Words | Posted 9/10/2019 | Comments
FREE Story: Social Security - One of the latest White House proposals is to temporarily reduce the FICA payroll payments leaving more money in workers pockets and hopefully avoiding an economic slowdown. (This idea is on again, of again and who knows where it will be tomorrow or five minutes after that.) Such an action would reduce the amount paid into the Social Security Trust Fund which means it will be necessary to either significantly draw down even more than planned on the assets of the Trust Fund, or add to our $22.5 trillion debt, or both, in order to send those over 65 their monthly Social Security checks and pay for Medicare and Medicaid.

Making Money With RF

By Jim Pickerell | 333 Words | Posted 9/4/2019 | Comments (2)
In response to my story RM Licensing No Longer Makes Sense Peter George Unger commented, “I have 9,200 images with Getty and every single one is RM. I am making on average $15,000 per year from them. Can you honestly tell me I can make more money than that on pathetic RF prices? for which they pay $0.25 cents per download. Which library would pay more then 15K on RF prices?

PhotoShelter And Greenfly Announce Strategic Partnership

By Jim Pickerell | 531 Words | Posted 9/4/2019 | Comments
Libris by PhotoShelter and Greenfly Inc. have announced a strategic partnership to empower effortless content sharing across social media. This relationship unites Libris’ digital asset management platform for visual storytelling with Greenfly’s new product, Greenfly Connect, which fully automates the last-mile content workflow for social media. With the power of Libris and Greenfly, brands can now tap into the networks of their influencers and exponentially boost their reach across social platforms.

AdobeStock Revenue

By Jim Pickerell | 510 Words | Posted 9/4/2019 | Comments
For a long time, I’ve been trying to get some idea of the revenue AdobeStock generates annually. Adobe doesn’t share that information, but I’ve finally arrived at a strategy that may help. I’ve contacted a few of Adobe’s major contributors and asked them what their total royalty earnings were from Adobe in the last year and the total number of images they have in the collection.

Science Photo Library

By Jim Pickerell | 88 Words | Posted 9/4/2019 | Comments
Science Photo Library has announced a change in its distribution and future presence in the French market. As of September they launched to further strengthen their presence.

StockFood Becomes Image Professionals

By Jim Pickerell | 428 Words | Posted 8/27/2019 | Comments
Effective September 1, 2019, StockFood will become Image Professionals. The Munich-based media service provider StockFood GmbH originally focused on food photography, but has continuously expanded its scope of business in recent years and is now emerging with a new company name. Image Professionals will bring together all of the company's specialized agencies and services. However, only the company is being renamed. StockFood, the food photo agency, will remain unaffected.

Brand Magazines May Be New Market

By Jim Pickerell | 332 Words | Posted 8/22/2019 | Comments
Many brands are finding that their Internet marketing is not working as well as it did a year or so ago. The brands pay Google, Facebook, Twitter, YouTube and other web hosting services huge amounts of money to target potential customers with pop-up ads that often don’t seem to generate much in additional sales. Brands like Airbnb, Away, Bumble, Callaway Golf, REI Co-op and Goose Island Beer Co. are developing custom, specialized magazines that focus on what their brand has to offer. If this trend grows it may offer new work for assignment photographers with specialized connections or skills.

Photos Of Amazon Fires

By Jim Pickerell | 150 Words | Posted 8/22/2019 | Comments
It’s bad enough that social media users are grabbing photos they find on the Internet and using them without compensation or credit, but they are also using them in ways that totally mis-represents the story the image creator was trying to tell. Increasingly, not only is it impossible to believe anything you READ on the Internet, you can’t even believe anything you SEE on it either.

What To Do When Competitors Discount Prices

By Jim Pickerell | 489 Words | Posted 8/16/2019 | Comments
An editorial stock agent tells me that he is trying to hold the line, or increase, the prices he charges for images because his providers tell him that their costs are increasing. Meanwhile, a competitor who is offering dramatically lower prices in an attempt to win customers has entered the market. As a result, the agent's providers are seeing poorer sales. He asks for advice as to what he should do? I’ll give some answers, but I also want to invite my readers to chime in with any thoughts they might have, or strategies that have worked for them.

Creative Pros Use Of Free Content Goes Up

By Jim Pickerell | 273 Words | Posted 8/15/2019 | Comments
According to Leslie Hughes, Founder & CEO of iSPY Visuals, Inc.45% of Creative Pros are using FREE (CC0) content. Similar percentages are using microstock.  Leslie also operates Visualsteam where she conducts regular buyer surveys in an effort get a better understanding of the developing and changing needs for photos and illustrations. Check out this link for more information about Visualsteam’s 6th Annual Survey of Image Buyer.

Protecting Your Copyright

By Jim Pickerell | 1327 Words | Posted 8/13/2019 | Comments
Many U.S. photographers are hoping the CASE Act, a new law working its way through Congress, will help them protect their copyright and make it easier for them to go after infringers. The law will establish a Copyright Claims Board (CCB), a Small Claims court and eliminate the need to use the expensive Federal Court system to pursue infringers. Photography trade associations – ASMP, PPA, DMLA, NPPA, APA, NANPA – and other members of the Copyright Alliance have been seeking this change for over a decade.

Storyblocks To Close Marketplace

By Jim Pickerell | 198 Words | Posted 8/13/2019 | Comments
Storyblocks will be closing the Marketplace segment of its business on September 10th and moving back to a subscription only offering. Contributors who have outstanding payouts will receive those payments sometime after September 10th even if the amount owed has not met the minimum payout requirement.

Chasing Infringements

By Jim Pickerell | 1217 Words | Posted 8/9/2019 | Comments
Internet search technology has enabled professional photographers to discover more and more uses of their images. As a result, an increasing number of photographers are pursuing the users for compensation. Given how the system works customers who have legitimately licensed rights to use images are often required to do extra work to prove they did the right thing in the first place. This is not making these good stock agency customers happy. Some stock agencies fear that this extra hassle may drive some of their best paying customers to turn to more FREE images rather than bother with paid sources.

Small Claims May Not Save Photographers

By Jim Pickerell | 141 Words | Posted 8/9/2019 | Comments (1)
The CASE Act which will establish a Small Claims system that targets copyright abuse is working its way through Congress. The bill has finally been passed in the House and is awaiting action in the Senate. Photographers interested in understanding some of the downsides of this bill should read this FREE Story.

Cathy Aron Retiring As DMLA Executive Director

By Jim Pickerell | 233 Words | Posted 8/9/2019 | Comments
Cathy Aron will be retiring as Executive Director of DMLA in the fall and Rick Gell will be taking over her duties. Over the summer Rick will be acting as Interim Executive Director as Cathy assists in the transition one day a week.