Lean In or Step Back

By Jim Pickerell | 1241 Words | Posted 1/17/2020 | Comments
The “Lean In” concept in business generally suggests the idea of moving forward on an idealized path. Chest out. Chin up. Figuring it out along the way. Watch out, world — here I come. “Step Back” is more about taking the time to assess the overall business landscape and consider long term risks and potential, and the likelihood of achieving long term goals. After carefully assessing one makes a decision as to whether to aggressively Lean In on the path they have been headed, or make radical adjustment in direction for their long term good. It is time for everyone in the stock photography business to “Step Back.”

Shutterstock 2020 Creative Trends Report

By Jim Pickerell | 495 Words | Posted 1/14/2020 | Comments
Shutterstock has launched its ninth annual Creative Trends Report, identifying global and local trends that will influence design aesthetics and visual culture in 2020.

Insurer Must Defend McGraw-Hill In Infringement Case

By Jim Pickerell | 408 Words | Posted 1/14/2020 | Comments
A New York State appeals court overturned a lower court’s ruling and held that an insurer must defend McGraw-Hill Education Inc. in underlying copyright litigation in the case of McGraw-Hill Educ., Inc. v. Ill. Nat’l Ins. Co.

DMLA & ACSIL Join Forces: Create Stronger Image Licensing Association

By Jim Pickerell | 575 Words | Posted 1/6/2020 | Comments
The leading trade association for moving-image licensors, 17-year-old ACSIL (Association of Commercial Stock Image Licensors) has joined forces with the Digital Media Licensing Association (DMLA) as of January 1, 2020. The DMLA, which began 70 years ago as a picture agency association, now represents all media licensors, and by adding ACSIL, a long-standing and respected moving-image association, will significantly increase membership and reach. 

Shutterstock Historic Gross Revenue

By Jim Pickerell | 390 Words | Posted 12/22/2019 | Comments
A reader wrote, “Over the years you’ve published Shutterstock’s gross revenue number. It would be good to see the ratio of corporate earnings to photographer earnings after this weeks 1 billion horn blow.”

Royalty Rates At iStock

By Jim Pickerell | 509 Words | Posted 12/18/2019 | Comments
It is getting harder and harder for image creators to get higher royalties on their images in iStock’s Signature collection. Royalties go up based on the total number of times images belonging to a particular creator are downloaded during the year. Download targets for Exclusive contributors have been around since 2017. At the beginning of the year the contributor starts with the ending royalty rate of the previous year. On January 1st iStock starts counting downloads for the year. Essential image downloads are counted as one while Signature Plus downloads are counted as 2. Some, but not all, downloads of Signature images through Gettyimages.com also count as 2. Others, probably mostly Premium Access sales, only count as 1.

Shutterstock Custom Assignments

By Jim Pickerell | 1548 Words | Posted 12/17/2019 | Comments
Shutterstock Custom assignments seem to be working well for some contributors. Below you will answers to my questions from two of of the more successful Custom Assignment contributors, Adrianne Haskins and Jeremy Pawlowski. Haskins is based in Tenessee and Pawlowski in Portland Oregon.  To see Pawlowski’s work check out this link and for Haskins work go to this site.

End Of Stock Photography As A Profession

By Jim Pickerell | 2025 Words | Posted 12/11/2019 | Comments
One of many reasons for the decline of stock photography as a profession is that it has become almost impossible for photographers to get a clear understanding of the various types of imagery, and the relative degree of demand, that users want and need. Once that was not the case, but now there is a total disconnect between image creators and image users.

Will Getty Eliminate iStock Exclusive Deals?

By Jim Pickerell | 832 Words | Posted 12/10/2019 | Comments
An iStock Exclusive photographer asked, “Given that Getty is ‘racing to the bottom’ and is about to eliminate Rights Managed from its collection, do you think our Exclusive contracts will be next?" I don’t think so. It seems to me that it will still be to Getty’s advantage to keep the Exclusive segment of iStock.

Shutterstock’s Global Contributor Community Surpasses $1 Billion in Earnings

By Jim Pickerell | 641 Words | Posted 12/10/2019 | Comments
Shutterstock, Inc. has announced that its contributor base has reached $1 billion in earnings paid. The company released its Contributor Earnings Report, which breaks down the massive achievement shared among its global community of artists, photographers, videographers and musicians. The report showcases an overview of earnings by region, a snapshot of high-growth countries and features a selection of contributors who helped make the achievement possible.

Adobe Visual Trends For 2020

By Brenda Milis | 1417 Words | Posted 12/10/2019 | Comments
Each year, my team at Adobe Stock spends hundreds of hours pouring over thousands of pages of research reports, global news, search data, fine art, and fashion imagery and more to bring you the coming year’s creative trends. This year, we’re doing something a little bit different. For 2020, we’re excited to reveal not just four Visual Trends, but accompanying Motion Trends and Design Trends, too.

2020 Color Trends From Shutterstock

By Jim Pickerell | 297 Words | Posted 12/4/2019 | Comments
Shutterstock, Inc. has launched its 2020 Color Trends report. By analyzing billions of pixel data from images downloaded, and then mapping each pixel to its closest named hex code, the report reveals which colors had the greatest growth between 2018 and 2019, as well as local favorites from around the world. Shutterstock’s 1.9 million customers include designers, marketers, creatives, and bloggers who are often working months in advance on campaigns and projects. Their download choices help to forecast trends in the year ahead.

Russia Blocks Shutterstock Over 'Objectionable' Content

By Jim Pickerell | 193 Words | Posted 12/3/2019 | Comments (1)
According to Reuters, the website of communications watchdog Roskomnadzor has said that one of Shutterstock’s domains was blocked in Russia on November 13th by the country's Attorney General because the site contained "insulting state symbols."

Where Getty Goes From Here

By Jim Pickerell | 1753 Words | Posted 12/2/2019 | Comments
Paul Roberts of the Seattle Times has recently interviewed Craig Peters, Getty Images CEO, and published an analysis of the company’s current situation entitled “Its Crunch Time For Seattle Based Photo Giant Getty Images, And For Photographers” that everyone in the industry may want to read.

RM Alive And Well At Alamy

By Jim Pickerell | 193 Words | Posted 11/25/2019 | Comments (1)
A couple weeks ago I wrote about the Death Of Rights Managed Licensing, but Alamy reports that it is alive and well at Alamy.  They say, “There’s been lots of discussion in recent weeks about the future of Rights-Managed licensing. Alamy has no plans to discontinue offering RM images and will continue to offer photographers a choice to license their photos as Rights-Managed or Royalty-Free."

Adobe Announces Plan To Authenticate Photos

By Jim Pickerell | 584 Words | Posted 11/25/2019 | Comments
Adobe has announced a plan to authenticate photos as way way of helping consumers determine if the images they see on the Internet are real or fake. How this will work hasn’t been fully spelled out, but is expected to be rolled out in “coming months” according to Chief Product Officer Scott Belsky (See the video of his presentation here.

Photononstop To Promote Roger-Viollet and France-Soir Collections

By | 335 Words | Posted 11/25/2019 | Comments
The Paris Council, the City of Paris has just granted Photononstop Group, for a period of five years, the cultural promotion and commercial exploitation of the digital reproductions of two heritage photographic collections: Roger-Viollet and France-Soir.

Victoria Bridgeman Stepping Down As CEO

By Jim Pickerell | 202 Words | Posted 11/25/2019 | Comments
Bridgeman Images announces that CEO, Victoria Bridgeman after twenty years with Bridgeman Images and the last eight as CEO has decided to step down at the end of the year and move on to new challenges. Dirk Hendrickx, currently Global Head of Sales and Marketing, has been appointed to succeed her at the start of 2020.

Premium Access At Getty

By Jim Pickerell | 1351 Words | Posted 11/20/2019 | Comments (1)
For over a decade image creators have been discouraged by Premium Access pricing. I believe PA was first instituted around  2006 as a way for Getty to get a guaranteed monthly payment from some of its largest Enterprise clients rather than the company be being subject to the erratic monthly image needs of some of these customers where they might purchase a huge number of images one month and little or nothing the next.

Shutterstock Offers Unlimited Music Subscription

By Jim Pickerell | 280 Words | Posted 11/18/2019 | Comments
Shutterstock, Inc. has announced the launch of an unlimited monthly subscription for Shutterstock Music. The new plan is geared toward digital content creators, including YouTubers, podcast producers, and social media managers, offering a cost-efficient solution to licensing unlimited high-quality tracks at $149 per month.

Shutterstock Names Jarrod Yahes as CFO

By Jim Pickerell | 278 Words | Posted 11/17/2019 | Comments
Shutterstock, Inc. has announced that Jarrod Yahes is joining the Company as Chief Financial Officer, effective December 9th, 2019. In this role, Yahes, will lead Shutterstock’s Finance, Investor Relations, and Accounting functions. Jarrod will drive financial strategy and report to Jon Oringer, Shutterstock's Founder and CEO.
“Jarrod’s expertise in financial management and strategic growth, as well as his industry experience will be invaluable to our continued success as our company evolves,” said Oringer. “We are pleased to welcome Jarrod to our leadership team and look forward to his contributions to our business.”

Which Countries Produce The Most Stock Images?

By Jim Pickerell | 955 Words | Posted 11/16/2019 | Comments
A lot of the images being uploaded to major websites these days have little relevance to what the market needs. I decided to do searches on Shutterstock for country names to try to get some idea of the number of images from each location relative to what the likely demand is for such images.

Everett Collection Represents Photo Link Collection

By Jim Pickerell | 199 Words | Posted 11/15/2019 | Comments
The Everett Collection now represents the Photo Link Collection! A finely edited portfolio focusing on New York City celebrities during the 1970’s to 2000’s. Highlights include behind the scenes shots and life behind the velvet ropes inside Studio 54.

Growing Revenue At Shutterstock?

By Jim Pickerell | 1184 Words | Posted 11/15/2019 | Comments
I was asked recently what I thought Shutterstock could do to grow revenue. My answer was not much. I don’t think it will be possible to grow the downloads very much. Shutterstock has focused for several years on growing the number of Enterprise customers. But, I don't think that is likely to work either. The one thing they could do is raise prices on at least some of the images they license. See my thoughts on why this is a good idea that they are not likely to adopt.

Saving RM and Copyright

By Jim Pickerell | 1755 Words | Posted 11/13/2019 | Comments (1)
Getty’s decision to kill RM may be an opportunity for all those agencies and individuals who want to: (1) continue to license images for higher prices based on usage and (2) enforce their claims of copyright ownership. The key will be in providing a service that will help users, not just benefit image creators.