Articles by Jim Pickerell

Recent Stories – Summer 2016

By Jim Pickerell | 245 Words | Posted 8/29/2016 | Comments
If you’ve been shooting all summer and haven’t had time to keep up with your reading here are links to a few stories you might want to check out as we move into the fall. To begin, be sure to complete the recent Stock Photo Revenue Trends Survey. Initial results show that two-thirds of the respondents have seen their annual revenue decline since 2010 with the most significant declines in the 2013 to 2015 period. However, 19% of respondents saw revenue growth of 20% or more between 2013 and 2015.

Image Collections On Getty

By Jim Pickerell | 1538 Words | Posted 8/28/2016 | Comments
Recently, I decided to take a look at the number of images in the various Creative collections on Gettyimages.com. The numbers are very revealing and in some ways surprising. Getty has 16,687,710 million images in its Creative collection, 10,341,296 of them or 62% are RF and the rest are RM. (Obviously, these numbers grow slightly every day.)

Understanding Which Stock Images Will Sell

By Jim Pickerell | 893 Words | Posted 8/26/2016 | Comments (3)
Of the millions of stock images which ones are actually being purchased and used by customers? Photographers trying to earn a living need better information about exactly what images are selling so they don’t waste time shooting things no one is interested in buying.

Is Knowing Which Images Get The Most Downloads Enough?

By Jim Pickerell | 1307 Words | Posted 8/26/2016 | Comments (1)
I have been told that there are at least 650 million images available for easy licensing in various databases around the world. This doesn’t include all the images that can be found by searching Google, Bing and the social media web sites where other images can be found, but not easily licensed. Only between 1% and 4% of these are ever licensed. Do photographers need better information so they don't waste so much time shooting all those images no one wants to use?

Stock Photo Revenue Trends Survey

By Jim Pickerell | 670 Words | Posted 8/25/2016 | Comments
Selling-Stock is conducting a worldwide, blind Stock Photo Revenue Trends survey and is asking all photographers who earn money through licensing rights to some of their images to respond. Individuals can respond to the short, 8 question survey by going to this link. A full report of the results will be available to each respondent.

China Seeking Hollywood Takeover

By Jim Pickerell | 203 Words | Posted 8/24/2016 | Comments
According to Reuters China’s richest man, Wang Jianlin, is stepping up his push to take over one of the major Hollywood studios.

Job Opening: Stock Motion Workflow Manager

By Jim Pickerell | 134 Words | Posted 8/24/2016 | Comments
Seattle based Blend Images workflow team is seeking an innovative, results-oriented, stock video professional to oversee content editing, quality control, distribution and support of its fast building stock clip library. The ideal candidate will have experience in stock video production, solid technical skills, sound business judgment and work well in a team environment.

RM Photographer Frustration

By Jim Pickerell | 1154 Words | Posted 8/23/2016 | Comments (2)
Today, Peter James made comments on my Facebook page to several of the stories listed there. I can understand his frustration. Here are links to the stories he looked at, his comments and my reactions to those comments.

ASPP Reorganizes

By Jim Pickerell | 334 Words | Posted 8/23/2016 | Comments
Darrell Perry has been named Executive Director of ASPP (American Society of Picture Professionals) and has written to members and friends informing them of recent changes and asking for help in recruiting new members.

White Label: Who Created That Image?

By Jim Pickerell | 749 Words | Posted 8/22/2016 | Comments
Do photographer’s care if their name is attached to their images, or just that the images generate some revenue for them? While doing some recent searches, I discovered it can sometimes be very difficult to determine who created an image.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.